When deciding how, when and where to sell works of art collectors often consider selling works of art at auction. Though in theory the process is simple (you deliver your work of art to an auctioneer and they sell it on your behalf) in practice it is more complex. There are are a variety of factors, fees and issues which a seller should know about and consider when consigning a painting to auction.
Venue
When I work with a client to sell artwork(s) I sometimes recommend selling at auction because for some pieces of art auctions are likely to produce the quickest sale, the best price for the seller and the most fun for seller as well. For example, often very large groups of artwork, say from an estate, are best sold through auction houses who can manage a group sale rather than a piecemeal sales process through a private dealer. Other times auctions make sense when the works for sale are very specific in nature and would fit well into a particular sale and when that auction will be marketed to a particular group of qualified buyers. For example, when I was asked to sell a group of 20th Century Middle Eastern paintings for a client a few years ago I suggested that they be sold at auction. I knew there was an upcoming auction of that very type of artwork in London, the appropriate venue for these works and one likely to involve intense auction house marketing in the relevant buying population, and that the auction was the best chance for this material to find an interested audience.
Once one has decided to sell a particular work(s) at auction the choice of venue also then involves the question of whether to sell through a big auction house such as Christie’s, Sotheby’s or Bonham’s or a smaller regional auctioneer known for its expertise in a particular sale category or geographical location.
Contract Terms
When negotiating a consignment agreement one should assume that there are going to be numerous contract terms which are set in stone and which the auction house legal counsel will insist upon keep intact such as warranties and guarantees. Other terms (such as the fees, the wording to appear in the auction catalogue, the use of the piece of art in advance of the sale such as in traveling auction previews, etc.) are more negotiable at the option of the department head. These terms should all be agreed upon in writing, in the consignment agreement, prior to delivering the work of art to the auction house for sale.
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